For nearly 100 years, Levy’s Fine Jewelry in Birmingham, Alabama has been welcoming each of its clients through its doors as if they were family. In fact, a core ethos of this long-established, family owned, multi-generational business is to treat everyone whom they service as if they were a cousin; one of their tag lines is, “It’s like having a relative in the jewelry business.” The company’s origins date back to 1919, when its founder Joe Denaburg, returned from World War I. Joe and his wife, Ethel Levy, with a loan from Ethel’s mother, opened Levy’s, which acquired one of the first pawn licenses in Alabama.

After several decades in business, helping with the second world war effort and even diversifying into professional boxing, Levy’s began to take on a more jewelry-centric focus. Today, the store continues to be family owned and operated, with multiple generations of Denaburgs and Levys at the helm. Everyone who works for the business, whether related by blood or ingratiated into the fold as family, has an immense level of passion for jewelry, its artistry and its history, and they each take profound joy in working one-on-one with their clients to ensure they are providing an exceptional customer experience.

Specializing in antique, vintage and estate jewelry, with an emphasis on unique and one-of-a-kind pieces, Levy’s also has its own in-store jewelers and multiple of the company’s employees boast advanced gemological certification. This deep level of knowledge and expertise means that they are able to work with their clients to create the perfect piece to suit any occasion, and they are perfectly positioned to help guide their customers towards building and maintaining the jewelry wardrobes of their dreams.